Personal Branding and Marketing

To succeed in the workplace, you’ve got to know your brand. Communicating your value and selling your ideas revolve around how well you tell your personal story, and nobody else can (or will) do it for you.

In this interactive session, you’ll learn:

  • How to identify your differentiators — what makes you stand out — and develop a memorable narrative about what you bring to the table
  • How to promote your value proposition and sell yourself to a variety of internal and external stakeholders through creative, engaging storytelling
  • Strategies to advance and leverage your ideas, your capacities, and yourself in the most effective, thoughtful way possible.

You’ll also learn how to use your personal brand as a springboard to better approach high-stakes conversations, express what you want, and push for more. You’ll leave the session with specific, actionable ways to champion who you are and what you do.